Category Archives: Tools

Keyword Matching Tool Updated to match PPC Classroom Launch

Anik Singhal has launched his PPC Classroom 2.0 and to coincide with his launch, we have updated our must-have-for-PPC keyword tool.

As you might know, it is very important to use all the 3 types of matching, the exact match, the phrase match and the broad match for your keywords in the Adwords campaigns so that you can get the best quality score and high click-through rate (CTR). You can now provide your basic set of keywords and (optionally) a set of modifiers like location (New York, California etc) or action (buy, get, download) or others (how to, where, what is) and get all types of permutations and combinations of keywords.

As an example, let us start with this set of keywords:
web design
web designing
-samples
-free

Also we have offices in Florida and Dallas.

We are trying to attract people looking for web design but not those who want free or samples. Now if we apply this keywords tool, we will get this new set:
Florida web design
Dallas web design
Florida web designing
Dallas web designing
web design Florida
web design Dallas
web designing Florida
web designing Dallas
“Florida web design”
“Dallas web design”
“Florida web designing”
“Dallas web designing”
“web design Florida”
“web design Dallas”
“web designing Florida”
“web designing Dallas”
[Florida web design]
[Dallas web design]
[Florida web designing]
[Dallas web designing]
[web design Florida]
[web design Dallas]
[web designing Florida]
[web designing Dallas]
-samples
-free

Imagine the amount of time you will save on creating the combinations as well as savings you will generate because so many more keywords will be exactly matched, reducing the Cost-per-click (CPC).

Please post your experience with using this useful tool by posting a comment below.

Adwords Negative Keywords

As you know, you should include lots of negative match keywords in your keyword lists. You have to think about the terms that will indicate a mismatched prospect type (one who is not probable to buy your product/service). If you can avoid showing your ad on such queries, you can save yourself a nice chunk of wasted advertising dollars.

Recently I came across a huge list of keywords that you can include in your keyword lists as negative match terms. Select the ones that apply to you and save yourself a bundle.

Note: Many of these terms might actually be useful to you and may indicate a higher quality prospect for YOUR products. So check the list carefully before using that.

Keywords Tool Saves You Tons of Money on Adwords – FREE To Use

Did you know that small changes in your keywords strategy at Adwords can save you tons of money? Adding some variations of your basic keywords to the list of keywords in your ad group can increase the focus of the ad group, reduce your cost per click and help you identify the terms which you should focus on. Let us understand this with an example:

Say you are advertising on adwords tool (keyword 1). Now if you add 2 more keywords – "adwords tool" (keyword 2) and [adwords tool] (keyword 3) to your keyword list, you will find that the matches have been segregated among the three.

When people search for the exact term – adwords tool, they are put under the keyword 3. Similarly when the terms adwords and tool appear in the exact order and next to each other (as in adwords tool download), they are put under the 2nd keyword. For all other terms like adwords improvement tool, the terms are matched with the keyword 1. This can get you more accurate statistics and a better CTR  for the exact match because those searchers will find your ads to be really relevant, lowering your cost per click.

Now if you are having several keywords in your ad group, you will find it very time consuming to create the 3 variations for each term. Don’t worry, you are welcome to use our FREE Adwords tool to create the variations for each term automatically with no effort. Just copy and paste the basic keywords list in the left column, tick on the required options and click on Generate. You will get the big list with all combos ready to copy-paste in your Adwords campaign.

Please leave a comment if you use it and like it or have suggestions for improvement. The tool does many more things which we will be discussing in the next few posts.

Do you really need PPC Classroom training?

PPC Classroom - affiliate income toolsYou might have heard the buzz about the PPC Classroom training launched by Anik Singal and Jeremy Palmer and wondering if you really need this. Here are some important ideas to help you decide:

First, some reasons why you should NOT invest in this training:

  • You know it all. You feel that your knowledge is beyond all the experts and there is nothing new to learn.
  • You want to earn money without any investment even if that is mediocre.
  • You are happy to spend time reading various forums and free ebooks and are comfortable picking up the tips from here and there. After all your time costs nothing.

And now for the go-getters, here are some ideas that will help you appreciate the huge value that this course can provide you:

  • You know that PPC advertising is a very potent source of getting targeted visitors to your web site. The traffic flow can start in next to no time and you can be sure, the visitors will be highly qualified.
  • You know that PPC advertising, if done wrongly, can make you lose money really fast as the cost can pile up very quickly and if your message is not clear or you have untargetted landing pages, you can burn a hole in your pocket sooner than later.
  • You have seen fairly knowledgeable PPC experts admit that there is always room for improvement and they do not hesitate to invest in good tips that they can use to improve their campaigns. Why should you hesitate then?
  • You know very well that based on the costs involved in the ad campaigns, the investment made in the training can be recovered within hours, days or weeks but it continues to give benefits for years. So it is a no-brainer to not miss any new resource coming out, specially if it carries a decent guarantee.
  • You need to learn from the experts and Jeremy Palmer has already made his mark – he is himself running highly rewarding PPC campaigns with a great return on investment. Been there, done that!
  • You know that Anil Singal is well established with his Affiliate Classroom training and he knows how to pass on great marketing techniques in an easy to understand and quick to grasp manner.
  • You want to discover new and rewarding niches and want to learn the tricks to discover them easily.
  • You want to implement the conversion boosters that can sky-rocket the response rate (sales, sign-ups and lead-generation) from your ads and landing pages.

What is so speical about PPC Classroom?

Not only does this program give you all the ideas for running highly successful promotions, it provides you the tools to create these easily and run them with minimum botheration. After all, you don’t want to slog for your income. Do you?

But how much does it cost?

Of course you will decide after checking out the investment required for the PPC Classroom but tell me something. Would you rather invest a small sum on bare ideas or go the whole hog and get the best, specially if the investment can be recovered very quickly and then you can keep earning, improve your bottomline and start working towards your dream of financial freedom.

This investment is guaranteed to deliver – check out PPC Classroom for yourself and start improving your results.

PPC classroom - affiliate income tools