This desktop software uses Adwords API to interact with the Adwords back-end and shows all the characteristics ofyour Adwords campaigns in a single-screen interface. It works on a download, update and upload mode.
You can add new campaigns and ad groups, perform global search and replace across all campaigns – even find duplicate keywords in a flash. The global editing feature alone can be a huge time-saver.
There is extensive charting included and itshows the key parameters of your campaign in a graphical way. Chris has introduced a new term – Adwords Efficiency Indicator which takes into account the price per click, clickthrough rate and average position. All these factors combine to indicate whether your campaign is producing better or worse results – as a trend.
Check out Adwords Dominator at a special pre-release price.